CF Caption | counterfoundry.com | Retail and bespoke type design

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Weights <-> 1234567

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In the realm of modern design and advertising, captions are indispensable. They provide the context that transforms visual elements into coherent messages that resonate with audiences. Designers and advertisers meticulously craft captions to ensure they inform and evoke desired emotions and reactions. By doing so, captions help create compelling narratives that can drive consumer behaviour, build brand identity, and enhance the overall impact of visual communication. In a world saturated with images and multimedia content, a well-crafted caption can capture attention, highlight key messages, and enhance the overall impact of a design or advertisement. In Barthes' framework, captions serve as "anchorage," a term he used to describe how text can fix the floating chain of signifieds (meanings) in an image. Without captions, viewers might interpret an image in numerous ways based on their backgrounds, experiences, and cultural contexts. Captions help narrow these interpretations by providing specific context, thus anchoring the viewer's understanding to a particular meaning intended by the creator. This process is crucial in both design and advertising, where clarity and intended messaging are paramount. ->->-> Continued

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While captions enhance understanding and accessibility, they also come with ethical responsibilities. The way captions are framed can influence perceptions and shape narratives, sometimes leading to bias or misinformation. In journalism, for instance, the choice of words in a caption can significantly impact how a news story is interpreted by the audience. This dual nature of captions—capable of both clarifying and misleading—highlights the importance of ethical considerations in their creation. Content creators, journalists, and designers must strive for accuracy and fairness, ensuring that captions serve their purpose of enhancing understanding without distorting the truth. For example, a photograph of a crowded street can be captioned as "A bustling marketplace filled with life" or "An overcrowded area highlighting urban chaos." Each caption steers the audience's perception, demonstrating the power of captions to influence the narrative conveyed by an image. Ken Garland's vision advocates for a conscientious approach to design, where the integrity of information and the public good take precedence. In the context of captioning, this means being mindful of the potential biases and implications of the words chosen. Designers and content creators should aim to craft captions that are not only accurate and informative but also respectful, inclusive and just.

TYPOGRAPHY SHOULD INFORM {---NOT---} PERSUADE.

Description

Caption is a versatile sans-serif typeface that attempts to juggle modern utility with mid-century charm. Loosely inspired by Bauer’s Folio it aims to snare attention whilst serving as a functional font for headlines or light reading. Caption offers two uppercase styles of both modern and classical proportions, a range of practical alternates along with unique decorative expressions.

Featuring seven upright weights from Thin to ExtraBold, it’s elegant in the thinner, functional in the centre and striking in the heavier cuts. Caption comes with a wide variety of OpenType features including shortcuts for directional and decorative characters, extensive ligatures, case-sensitive forms, contextual alternates and seven stylistic sets.

PDF Specimen

Release

V1.000

Designer

Counter Foundry / Fred Thonger

Languages Supported

Acheron, Achinese, Acholi, Achuar-Shiwiar, Afar, Afrikaans, Aguaruna, Alekano, Aleut, Amahuaca, Amarakaeri, Amis, Anaang, Andaandi, Dongolawi, Anuta, Aragonese, Arbëreshë, Albanian, Asháninka, Ashéninka, Perené, Atayal, Balinese, Bari, Basque, Batak, Dairi, Batak, Karo, Batak, Mandailing, Batak, Simalungun, Batak, Toba, Bemba, (Zambia), Bena, (Tanzania), Bikol, Bislama, Borana-Arsi-Guji, Oromo, Bosnian, Breton, Buginese, Candoshi-Shapra, Caquinte, Caribbean, Hindustani, Cashibo-Cacataibo, Cashinahua, Catalan, Cebuano, Central, Aymara, Central, Kurdish, Chachi, Chamorro, Chavacano, Chiga, Chiltepec, Chinantec, Chokwe, Chuukese, Cimbrian, Cofán, Cook, Islands, Māori, Cornish, Corsican, Creek, Crimean, Tatar, Croatian, Czech, Danish, Dehu, Dutch, Eastern, Arrernte, Eastern, Oromo, English, Faroese, Fijian, Filipino, Finnish, French, Friulian, Gagauz, Galician, Ganda, Garifuna, German, Gheg, Albanian, Gilbertese, Gooniyandi, Gourmanchéma, Guadeloupean, Creole, French, Gusii, Haitian, Hani, Hiligaynon, Hopi, Huastec, Hungarian, Icelandic, Iloko, Inari, Sami, Indonesian, Irish, Istro, Romanian, Italian, Ixcatlán, Mazatec, Jamaican, Creole, English, Japanese, Javanese, Jola-Fonyi, K'iche', Kabuverdianu, Kaingang, Kala, Lagaw, Ya, Kalaallisut, Kalenjin, Kamba, (Kenya), Kaonde, Karelian, Kashubian, Kekchí, Kenzi, Mattokki, Khasi, Kikuyu, Kimbundu, Kinyarwanda, Kituba, (DRC), Kongo, Konzo, Kven, Finnish, Kölsch, Ladin, Ladino, Latgalian, Lithuanian, Lombard, Low, German, Lower, Sorbian, Luba-Lulua, Lule, Sami, Luo, (Kenya, and, Tanzania), Luxembourgish, Macedo-Romanian, Makonde, Malagasy, Malaysian, Maltese, Mandinka, Mandjak, Mankanya, Manx, Maore, Comorian, Maori, Mapudungun, Marshallese, Matsés, Mauritian, Creole, Meriam, Mir, Meru, Minangkabau, Mirandese, Mohawk, Montenegrin, Munsee, Murrinh-Patha, Mwani, Mískito, Naga, Pidgin, Ndonga, Neapolitan, Ngazidja, Comorian, Niuean, Nobiin, Nomatsiguenga, North, Ndebele, Northern, Kurdish, Northern, Qiandong, Miao, Northern, Sami, Northern, Uzbek, Norwegian, Nyanja, Nyankole, Occitan, Ojitlán, Chinantec, Orma, Oroqen, Palauan, Pampanga, Papantla, Totonac, Papiamento, Pedi, Picard, Pichis, Ashéninka, Piemontese, Pijin, Pintupi-Luritja, Pipil, Pohnpeian, Polish, Portuguese, Potawatomi, Purepecha, Páez, Quechua, Romanian, Romansh, Rotokas, Rundi, Samoan, Sango, Sangu, (Tanzania), Saramaccan, Sardinian, Scots, Scottish, Gaelic, Sena, Seri, Seselwa, Creole, French, Shawnee, Shipibo-Conibo, Shona, Shuar, Sicilian, Silesian, Slovak, Slovenian, Soga, Somali, Soninke, South, Ndebele, Southern, Aymara, Southern, Qiandong, Miao, Southern, Sami, Southern, Sotho, Spanish, Sranan, Tongo, Standard, Estonian, Standard, Latvian, Standard, Malay, Sundanese, Swahili, Swedish, Swiss, German, Tagalog, Tahitian, Tedim, Chin, Tetum, Tetun, Dili, Toba, Tok, Pisin, Tokelau, Tonga, (Tonga, Islands), Tonga, (Zambia), Tosk, Albanian, Tumbuka, Turkish, Turkmen, Tzeltal, Tzotzil, Uab, Meto, Umbundu, Ume, Sami, Upper, Guinea, Crioulo, Upper, Sorbian, Venetian, Veps, Võro, Walloon, Walser, Waray, (Philippines), Warlpiri, Wayuu, Welsh, West, Central, Oromo, Western, Abnaki, Western, Frisian, Wiradjuri, Wolof, Xhosa, Yanesha', Yao, Yucateco, Zapotec, Zulu, Záparo.

Styles

Stylistic Sets

OpenType Features

Small Capitals From Capitals, Contextual Alternates, Case-Sensitive Forms, Discretionary Ligatures, Denominators, Fractions, Full Widths, Standard Ligatures, Numerators, Ordinals, Scientific Inferiors, Small Capitals, Single storey a, Narrow caps, Pointed y, Alt g+y, 6+9, Open loop g, Fill circle numerals, Circle numerals, Subscript, Superscript, Tabular Figures

EULA

Typefaces may only be used as per the terms of the Counter Foundry End User License Agreement (EULA). Click here for details.

Trials

Character Map

Character map

Baseline0

Descender-200

Ascender1000

Cap height800

x-Height540

Font style

Caption Thin

Glyph nameAUnicode nameLoading...Unicode decimal65Unicode hex0041

Basic Latin

(

)

;

[

]

{

}

Latin-1 Supplement

Latin Extended-A

Latin Extended-B

IPA Extensions

Spacing Modifier Letters

Combining Diacritical Marks

Greek and Coptic

Thai

฿

Latin Extended Additional

Ẁ

ẁ

Ẃ

ẃ

Ẅ

ẅ

ẞ

Ẽ

ẽ

Ỳ

ỳ

Ỹ

ỹ

General Punctuation

–

—

‘

’

‚

“

”

„

†

‡

•

…

‰

‹

›

⁂

⁄

Superscripts and Subscripts

⁰

⁴

⁵

⁶

⁷

⁸

⁹

₀

₁

₂

₃

₄

₅

₆

₇

₈

₉

Currency Symbols

₪

€

₴

₹

₺

₽

Letterlike Symbols

ℓ

№

™

℮

Number Forms

⅛

⅜

⅝

⅞

Arrows

←

↑

→

↓

↔

↕

↖

↗

↘

↙

Mathematical Operators

∂

∆

∏

∑

−

√

∞

∫

≈

≠

≤

≥

Geometric Shapes

■

□

▲

▶

▼

◀

◊

●

◐

◑

◢

◣

◤

◥

◯

CJK Symbols and Punctuation

、

。

〃

〈

〉

《

》

「

」

〜

Alphabetic Presentation Forms

ﬁ

ﬂ

Halfwidth and Fullwidth Forms

！

＂

＃

％

＆

＇

（

）

＊

，

－

．

／

：

；

？

＠

［

＼

］

＿

｛

｝

OpenType features

OFFON

Baseline0

Descender-200

Ascender1000

Cap height800

x-Height540

Font style

Caption Thin

Glyph namea.scUnicode decimal65Unicode hex0041OpenType featurec2sc

Small Capitals From Capitals

Ẃ

Ẅ

Ẁ

Ỳ

Contextual Alternates

www

***

...

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---}

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Case-Sensitive Forms

{

}

[

]

(

)

—

–

‹

›

〜

Discretionary Ligatures

www

->->->

->->

<-<-<-

<-<-

Denominators

Fractions

Full Widths

;

{

}

[

]

(

)

Standard Ligatures

Numerators

Ordinals

No.

Scientific Inferiors

Small Capitals

Single-storey a

Narrow Caps

Alt g + y

ỳ

Open-loop g

Pointed y

White Circled Numbers

Black Circled Numbers

Subscript

Superscript

Tabular Figures

Atypic

Atypic Mono

Block

Caption

PDF Specimen